Postcard Marketing Works for Any Business
Postcard marketing can produce all sorts of sales activity for all types of companies. For instance, postcards are able to produce web traffic for online entrepreneurs, floor traffic for stores, prospects for direct entrepreneurs …and nearly angy other kind of sales activity a company wants.
If your marketing activity does not include postcards, you are overlooking a powerful and incredibly low-cost sales tool. Listed here are 11 of the numerous reasons postcard marketing should be part of your marketing program…
1. Designing Postcards is Simple and Uncomplicated
Creating a highly effective postcard isn’t complicated. It may be as easy as printing your very best small ad on the 4 x 6 card and delivering it to a listing of prospective customers. Postcards usually perform best when the message is brief and also the postcard looks initially just like a message from friend.
2. Printing Postcards is Easy and Inexpensive
You are able to print postcards with your personal computer for around one or two cents each …or ask them to print professionally for around 4 to eight cents each.
3. There’s a Special Low Postage Rate for Postcards
You are able to send any volume of postcards beginning with First Class Mail in America for just 23 cents each. The only real requirement is your postcards should be a minimum of 3 1/2 x 5 inches but no bigger than 4 1/4 x 6 inches.
4. Postcards Nearly Always Get Read
Because postcards are shipped “ready to read”, almost everyone will read it – even individuals who usually get rid of other kinds of mail without having to open it.
5. Postcard Marketing Produces Fast Results
Because postcards are easy and simple to make use of – they produce results fast. You are able to mail postcards inside within days of determining to use them for their services …and you will get sales activity a few days later.
6. Postcard Marketing is effective for Generating Web site Traffic
Probably the most effective postcard marketing technique is simply listing a couple of advantages of a service or product around the card and inform the reader to where they are able to get more information. This will make them well ideal for producing visitors to an web site.
7. Postcard Multiply Themselves
Postcards are just like small billboards – and they’re simple to handle. They frequently get saved by readers or passed onto others …supplying additional exposure of the message.
8. Postcard Marketing Can Be Precisely Targeted
You are able to precisely target your very best marketplaces by delivering postcards simply to e-mail lists of prospects apt to be thinking about what you are offering …and who in addition have a good reputation for functioning on offers that interest them.
9. Postcard Marketing Results Are Easy To Measure
Postcards normally generate over 90 % of the total response within about a week. This allows you to rapidly and precisely assess the outcomes of a postcard campaign.
10. Postcards Put You in Control of Your Sales Activity
You are able to rapidly boost (or reduce) profits activity when you want simply by controlling the amount of postcards you mail and just how frequently you distribute them.
11. Postcards Conceal Your Marketing from Competitors
Most advertising uses media where your rivals hear or see your work – and copy it. Postcard marketing is personal. Only both you and your prospects know about your work.
Postcard marketing may be one of the best kept secrets of modern marketing. Postcards are highly effective, very low-cost, simple to use …and they work for any business. You’re overlooking a profitable marketing tool if don’t use them.